Key Factors to Consider for Migrating Your Website To WordPress

There is no doubt that the emergence of development platforms has revolutionized web development. Compared to other platforms, WordPress is the most popular platform for website development. It appears that a large number of websites have already migrated to WordPress. Moving a website involves several steps. Nonetheless, there are some important things that we must keep in mind when migrating a website to WordPress.

WordPress is used by 43% of all websites on the Internet, including those without a content management system (CMS) or those that use a custom-coded CMS.

There are many ways to migrate a website to WordPress, some are small, some are large. Among the most common are:

• URL change for website
• Migration of content
• Setting up a new theme or redesigning the website
• Changing web hosts
• All the above points can be combined at the end

In addition, moving a website to WordPress offers some major advantages, as illustrated in the image below.

In this blog, we will elaborate on the top 5 points to consider when migrating a website to WordPress 

Also Read, How to Create a WordPress Website from Scratch?

Migrating a Website to a New Platform can be Challenging

First, let’s look at the challenges that come with moving a website from one platform to another. This will be a new setup since the whole website is moving to a different platform. A new setup often presents numerous challenges, such as:

• Loss of Search Engine Optimization
• Content loss on the website
• Creating custom designs for website pages
• Optimizing web pages
• And setting up custom features similar to old websites

Top 5 Things To Consider When Migrating Your Website To WordPress

1. Maintaining the correct URL structure:

To begin, let’s take a look at why maintaining the correct URL structure is imperative. It ensures the following:

• Rankings on search engines are appropriate
• and website visitors are steady
• without any 404 errors
• All pages of the website are available

As part of the website migration process to WordPress, the WordPress Migration Experts implement 301 redirects. The 301 redirect should be implemented by modifying the .htaccess file on the web server as well as using some WordPress plugins.

2. Migrating content in a reliable way :

Proper migration of content from the old website to the new website is important to realize factors. A well-managed content will help :

• The new migrated website must attract the right audience
• in order to improve its performance on SERPs
• in order to generate more sales or increase traffic to the website

A custom script is developed by WordPress developers for migrating content from Perch CMS to WordPress. Furthermore, experienced WordPress developers have a wealth of experience utilizing off-the-shelf WordPress plugins for data and content migration.

3. Setting up elegant design for website :

Interactions between a user and a website are made easier by a good user interface. It is responsible for:

• Easy to use website navigation
• facilitates customer satisfaction and increases website usability
• usability, which benefits SEO and conversions

The site should have a responsive layout, which means it should be compatible with mobile devices.

4. Including custom features and the importance of them:

There are different functions on every website. In order to provide an exceptional user experience, it is often necessary to include custom features on the website in order to address the specific needs of businesses. These features contribute to:

• Enhancing the user experience
• through scalability of website features
• would be the most effective method of offering diverse features on the website

5. Retaining good loading speeds after migration:

40% of consumers abandon a website if it takes more than 3 seconds to load and 47% expect a web page to load in 2 seconds or less.

It takes only a second to lose traffic, revenue, and credibility. In other words, it becomes very important that the website has a proper loading speed, for the following reasons:

• An optimized website’s speed makes a strong first impression on users
• Search engine rankings are affected by website speed
• The conversion rate of a website page decreases if it takes too long to load

For migrating the website to WordPress and maintaining accurate loading speed several tasks should be performed. Monitoring server performance regularly, optimizing images and removing unwanted plugins adhered to the latest coding standards, for example. The latest stable WordPress version should be also installed.

Final Words

All of these factors contribute to creating a superior website and ultimately boost business. Good content, a good search engine ranking, fast loading speed, an elegant design, and of course custom features.

Do you have any existing website that isn’t performing at its best? Or are you looking to get a brand-new WordPress website designed and set up for your company?

If the answer is YES! it’s time to explore our professional WordPress development services. Contact us immediately, our experienced developers will provide you with reliable and custom solutions that will meet your business needs.